Below is an article from Saundra Underwood, founder of Lady Alexandra Skincare Systems. Ms. Underwood writes from a personal perspective of what Lisa Price, keynote speaker at the 26th Annual Entrepreneurial Woman’s Conference Hall of Fame Luncheon, has meant to her. Not only has Ms. Price served as an inspiration, but also as a guide to entrepreneurial success.
I love reading autobiographies and biographies to learn about the history of famous and not so famous people. Reading them gives me more than just the details of their lives. I get a glimpse into their minds, the times they lived in and the places they visited. They also give me hope and inspiration especially when they begin their books with very little and end with all of their dreams realized.
I read Lisa Price’s book, Success Never Smelled So Sweet, as soon as it came off the presses. Though I had been following her story for years by reading articles in Essence and Black Enterprise Magazine little did I know that I’d one day be writing a blog about her and Carol’s Daughter, her company. The book is rich in details and very introspective. She shared and bared her soul. I remember her speaking frankly about the frustrations of going from job to job and not truly fitting in at some places of employment. I understand more about myself and my quest to do what is best for me. I too am a maker and creator of natural skincare products. I’ve gone from one job to another not quite feeling comfortable in many positions; feeling as if something is not quite right. What’s not quite right for most entrepreneurs is the feeling of neglecting the entrepreneurial spirit.
That entrepreneurial spirit can never be denied, pushed aside or crushed. It will rise up when you least expect it. It will come again and again until it is nurtured and given enough attention to be a force to be reckoned with. Many have put into words exactly what it is but the best way to define it is by action.
In her book Ms. Price became alive and active when she was making and creating magic with scents, flowers and potions. She became alive with the research of the effects of scent on the mood and mindset. The feedback from customers drove her forward. Something that struck me from Lisa’s book was that her family members worked for and with her for years without drawing a salary. I remember thinking what an amazing family.
While reading Success Never Smelled So Sweet I would often compare my story to Lisa’s. I figured if my actions lined up with hers then one day I’d become the owner of a multimillion dollar enterprise. I have passions and dreams, the drive to create and customers who love my products just as she does.. The one thing I didn’t have was family support only because I live three states away from my family. But what I did have was a network of friends who have come to my aid whenever I needed their expertise or just support. I still plug along but know that with time and effort the entrepreneurial spirit will guide me.
– Saundra Underwood